Marketing

CONTENTSPage 1.0 Introduction 3 2.0 Company Background 3 3.0 SWOT synopsis 3 4.1 PEST ANALYSIS 4-6 4.0 Secondary Data research7-10 5.0 merchandise Segment11-12 6.2 Identification of Total Market size11-12 6.3 Market Segmentation11-12 6.4 Target Market11-12 6.5 Positioning11-12 6.0 Marketing Objective13 7.0 Promotion14-15 Task A Marketing 1.0 Introduction dock and Lloyd are well known as the runners of a manufacturing political party in Anytown. They have build a solid disposition for providing a reliable, efficient and friendly service to the neighborhood. As a result, they are now venturing into a fast- nutrient personal line of credit. As a business consultant, my profession is to assist them by supplying adequate discipline for their business plan. 2.0 Company Background Bob and Lloyd , brothers in arms complete a company named B&L westward Delights. Their product ranges from pizzas to homemade burgers, hotdogs and fried chickens to suit customers taste. This would be the beginning(a) branch opening in Anytown. 3.

0 SWOT Analysis Strength * straightforward Financial * Solid Reputation * High Quality Ingredients| helplessness * Brand Awareness + Company Profile * Budget terminus ad quem| Opportunity * To increase awareness and Market Share * Introducing E-buying + category Delivery Service| Threat * Tight Competition * topical anaesthetic health Focus| Table 1.0 SWOT ANALYSIS ON B&L Western Delights 3.1 PEST ANALYSIS political Environment Malaysia is made up of vast cultures and ethnics background societies. The official worship of the country is Islam. Malaysian Government has bounded all food products to be under the Syariah Law. All foods must be halal meaning clean and acceptable and must be free... If you essential to get a full essay, order it on our website: Orderessay

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